Business Coaching & Consulting

Performance Marketing

Craft unique, impactful marketing experiences with Bizzy baby

"Performance marketing is about driving measurable, profitable results, not just impressions or clicks."

If you’re looking to get the most bang for your marketing buck, Performance Marketing is crucial. It is a smart way for your business to reach a larger audience & to tangibly measure the ROI of your marketing campaigns with real-life results. Don’t wait, get started today to drive more visitors to your website, generate more leads, and convert leads to paying customers!

Performance marketing focuses on specific actions taken by users, such as clicks, conversions, and purchases, in order to drive targeted and measurable actions. We use performance marketing tactics as part of our broader digital marketing strategies to help businesses reach their marketing and sales goals. Some common types of performance marketing include search engine marketing (SEM), affiliate marketing, and social media advertising. In these types of campaigns, advertisers typically pay for each specific action taken by users, rather than paying for impressions or brand awareness. This allows us to track the effectiveness of the campaigns and optimize them for better results over time.

What We do

Our prime focus is on various advertisements like Performance max campaigns, Search ads, Discovery ads, Display ads, Lead generation campaigns, Video ads, App install ads, Shopping ads, and Smart ads for increasing Return on ad spend (ROAS), improving Conversion Rate Optimization (CRO) & increasing the lead quality.

Channels used to drive performance
for your business

Paid search platforms, such as Google Ads, to target specific keywords and phrases, and to show ads to users who are searching for those terms.

Social media platforms, such as Facebook, Instagram, and LinkedIn, to target specific audiences and to promote content and offers.

Display advertising platforms, such as Google Display Network, to show banner ads and other types of display ads to users on websites and apps.

Mobile advertising platforms, such as AdMob, to show ads to users on mobile devices.

Video advertising platforms, such as YouTube and Vimeo, to show video ads to users.

How We do

01

Media Plan

If your business is ready to enter the world of success, you need a solid media plan to make it work! A media plan is an important part of any campaign. Without one, you won’t have the right people seeing your advertisements! By analyzing your target audience, behaviour, and current favourites, we will generate a specialized media plan that will bring you more customers.

02

Implementation

If your business is ready to enter the world of success, you need a solid media plan to make it work! A media plan is an important part of any campaign. Without one, you won’t have the right people seeing your advertisements! By analyzing your target audience, behaviour, and current favourites, we will generate a specialized media plan that will bring you more customers.

Define the campaign goal: We will help you determine what the campaign goal is, whether it is to increase website traffic, generate leads, or make sales.

Identify the target audience: As the next step we will identify the target audience. This involves identifying demographics, interests, and behaviors that are relevant to the campaign.

Choose the right channels: Based on the target audience and campaign goals, we will choose the most appropriate channels to reach those users. This might include search engines, social media platforms, websites, or apps.

Create the campaign: We will then create the campaign, which involves designing ad creatives, writing ad copy, and setting up targeting and tracking.

Launch the campaign: Once the campaign is set up, it is launched and begins running on the chosen channels.

Monitor and optimize: We will then monitor the performance of the campaign and make changes as needed to optimize its performance. This might involve adjusting targeting, ad copy, or budget.

03

Analytics/Reports

Finally, we will create reports on a regular basis so you can keep track of the campaign’s progress and suggest adjustments as we go! Based on the statistics report we will optimize the future campaigns to yield best results for you.